What Every Dad-to-Be Needs to Hear (And Why Our Cards Say It Best)

It’s easy for dads-to-be to feel a little overlooked in the whirlwind of pregnancy and birth prep — but they’re going through a huge life transition too! A kind word of encouragement can make all the difference in helping them feel supported and ready for their important role.

That’s why we created our “Dad-to-Be” cards — small but mighty messages that say exactly what new dads need to hear:
👉 That they matter
👉 That they’re already doing great
👉 That they’re going to be an incredible father
👉 That it’s normal to feel nervous, excited, and everything in between

Why these words are so needed:

• Dads often feel unsure how to support their partner

• They can experience anxiety or fear about birth

• Society tends to focus all attention on mum and baby — but dads need emotional support too

• A simple card can provide encouragement and reassurance that they’ll carry with them into the weeks and months ahead

A keepsake with heart:
Many dads tell us they’ve tucked their card into a work or bedside drawer and re-read it during those first hazy newborn nights. It’s a small but powerful reminder that they’re seen, valued, and loved.

If you’re looking for a thoughtful way to send a message from your unborn baby to their dad, on a birthday, anniversary, or just because...our “Dad-to-Be” cards say it beautifully.